| 活動獎品:一個月份雜誌廣告刊登
廣告版面如下:
+886全頁優質廣告
Plus886.com網站300 x 200網站橫幅廣告
www.taiwannights.com 400 x 100網站橫幅廣告
整套方案價值台幣4萬9,enter
to win!
立體環繞行銷:+886以及免費媒體的力量
+886不僅是台灣的國際區碼,也成為了今年6月份出版的全新、雙語的生活/娛樂月刊雜誌利充滿創意的名字。由目前擁有高人氣的夜生活雜誌。凝聚+886生活雜誌/網誌、TaiwanNights.com以及
Plus886製作,Plus媒體推出全新時尚廣告風格。
www.taiwannights.com、plus886.com雜誌以及+886製作的Plus媒體出版,提供了娛樂、訂位、活動以及行銷解決方案。根據荷籍老闆Bernard
Pol,Plus媒體提供「台灣新世代的免費媒體,融合新世代的行銷技巧」。「我們同時結合了不同的媒體以及角度,也因此有了“立體環繞行銷”的術語。」英文及中文雜誌同樣都面臨著低利潤、高競爭力的困境。在最近這幾年,歐洲和美國趨勢已漸漸走向針對特定讀者的免費出版以及網路媒體的結合體。Plus媒體在台引進此想法並在其中注入新的成分:特定活動促銷。他們提供客戶具競爭力的印刷及網路行銷方案,並提供多種不同的活動以推廣他們的產品。
+Media sees as its prime goal the expansion
of its community. With its partners +Media is building an
impressive network of websites and web related services, offering
a large variety of content to a rapidly growing audience.
“What we want is to be the start and end station on the web
for young Taiwan,” explains Pol. “We typically target an audience
that lives in Taiwan; is between 18 and 34 year old; is interested
in fashion, technology and design; is well educated; has above
average spending power; and is interested in international
cultural trends. By the second half of 2008 +Media and its
partners will offer such a complete suite of interactive bilingual
websites and web services that our users hardly need to leave
our network.”
+Media is already attracting much attention
because of its innovative approach and high-quality products
and services. “The bar for the competition has been put very
high,” says Reese Richards, former editor-in-chief of 24Seven
Magazine which was absorbed by the new initiative. “+Media
is the future of publishing.”
If you are interested in learning more
about +Media, contact us through email (info@plus886.com)
or phone (02 2709 0557); we will gladly answer you questions
in either Chinese or English.
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