{"id":27510,"date":"2025-05-28T13:37:04","date_gmt":"2025-05-28T05:37:04","guid":{"rendered":"https:\/\/ijpdaxbhbd.onrocket.site\/?p=27510"},"modified":"2026-04-09T17:34:36","modified_gmt":"2026-04-09T09:34:36","slug":"startup-owlsometech-b2b-lead-generation-case-study","status":"publish","type":"post","link":"https:\/\/www.enspyre.com\/en\/case-studies\/startup-owlsometech-b2b-lead-generation-case-study\/","title":{"rendered":"Owlsome Tech B2B Success: 100 Leads in 3 Months"},"content":{"rendered":"<p><iframe title=\"B2B Go-to-market \u6253\u958b\u5e02\u5834\u7684\u7b2c\u4e00\u6b65 #\u7ff1\u7fd4\u667a\u6167 #OwlsomeTech\uff5cB2B \u5546\u6a5f\u958b\u767c \u5ba2\u6236\u6848\u4f8b B2B Marketing Case Study\" width=\"1080\" height=\"608\" src=\"https:\/\/www.youtube.com\/embed\/8NTLLs59G0g?feature=oembed&#038;enablejsapi=1&#038;origin=https:\/\/www.enspyre.com\"  allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p><span style=\"font-weight: 400;\">You probably ride an elevator every day\u2014did you know most are only designed to last about 20 years before they need to be replaced?\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Regular maintenance can extend their lifespan, however elevator maintenance is risky, costly and inconveniences the users. Also, Taiwan\u2019s declining birth rate has led to fewer professionals entering the industry, potentially affecting service quality.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Another important issue for elevators is the power consumption. It takes a lot of electricity to lift us and our stuff to our homes and offices day after day.<\/span><\/p>\n<h2><b>Owlsome Tech: Innovating Smart Elevator Solutions<\/b><\/h2>\n<p><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.owlsome.tech\/liftmind-the-heart-of-future-verticle-transportation\/\" target=\"_blank\" rel=\"noopener\">Owlsome Tech<\/a> is a startup offering cutting-edge smart elevator solutions. They developed <\/span><b>LiftMind<\/b><span style=\"font-weight: 400;\"> &#8211; an innovative system that creates innovation with existing elevator infrastructure. <\/span><b>LiftMind<\/b><span style=\"font-weight: 400;\"> will collect comprehensive elevator data to improve operational efficiency, automatically detect malfunctions or trapped passengers, and significantly reduce administrative costs.<\/span><\/p>\n<h2><b>Owlsome Tech\uff0dFrom Tech to Market\u00a0<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Like many startups, the team members were mostly tech-driven and lacked sales experience. They had tried cold calling and attending expos, exchanging many business cards, yet nearly none converted into real deals.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Roger, CEO of the Owlsome Tech, shared a story from their early days:<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cIn the beginning, we were passionate about our elevator solution and pitched several exciting scenarios. One contact we called loved it and immediately scheduled a meeting with their General Manager. But during the actual pitch, the first thing this contact said was, \u2018They can do elevator ads!\u2019 Which is one service we do NOT offer.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">That moment made it clear to Owlsome Tech that it was hard for them to explain their solutions to their potential users. Therefore, when Owlsome Tech met Enspyre at Taiwan\u2019s largest startup conference, the 2022 Meet Taipei, and learned about their B2B lead generation services, they decided to hire Enspyre to complement their sales expertise. Many startups are in the same situation as Owlsome Tech and need help to <\/span><b>listen more, understand the customers\u2019 needs, and speak their language<\/b><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<h2><b>Securing Key Clients Lead to More Deals<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Within 3 months, Enspyre\u2019s Lead Generation team spoke to hundreds of building managers and generated a high quality list of <\/span><b>100 qualified potential leads. <\/b><span style=\"font-weight: 400;\">Both the<\/span> <span style=\"font-weight: 400;\">quality and quantity really impressed the Owlsome Tech team. One of the key partners on the list turned out to be <\/span><b>Taichung Veterans General Hospital <\/b><span style=\"font-weight: 400;\">and they have since signed a contract and become one of Owlsome Tech\u2019s key customers. Inspired by Taichung Veterans. Other major institutions like <\/span><b>Chi Mei Medical Center, Sheraton Grand Taipei Hotel <\/b><span style=\"font-weight: 400;\">have also become customers, proving the scalability and reliability of Owlsome Tech.<\/span><\/p>\n<blockquote><p><span style=\"font-weight: 400;\">\u201cSecuring a well-known brand partner is essential. It will open doors for B2B startups.\u201d\u2014 <\/span><b>Roger, CEO of Owlsome Tech.<\/b><span style=\"font-weight: 400;\">\u00a0<\/span><\/p><\/blockquote>\n<p><span style=\"font-weight: 400;\">Enspyre\u2019s B2B Lead Generation Service doesn\u2019t just deliver contacts\u2014it includes <\/span><b>customer needs analysis <\/b><span style=\"font-weight: 400;\">that provides Owlsome Tech with invaluable market insights. These findings helped the team refine both their sales strategy and product roadmap.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">After they closed deals with major hospitals like Chi Mei and Taichung Veterans, they found it much easier to gain trust with future prospects.<\/span><\/p>\n<h2><b>Enspyre\u2019s Lead Generation Services: Kick-off the Market Expansion.<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Owlsome Tech thinks there are 2 major impacts from Enpsyre\u2019s service:\u00a0<\/span><\/p>\n<h4><strong>1. Focused Lead Data Helps Prioritize Sales<\/strong><\/h4>\n<p><span style=\"font-weight: 400;\">Enspyre\u2019s detailed sales process allows startups to identify client readiness, adoption status, and interest level. Owlsome Tech could then prioritize their outreach &#8211; from high-potential leads to those still in exploration mode &#8211; and drive <\/span><b>their sales process.<\/b><\/p>\n<h4><strong>2. Driving Product Innovation Through Market Insights<\/strong><\/h4>\n<p><span style=\"font-weight: 400;\">Enspyre\u2019s customer contacts and their feedback served as an invaluable database for achieving product-market fit (PMF). From the customer information obtained by Enspyre,\u00a0 Owlsome Tech gained insights into customer pain points and operational challenges. These interactions informed product upgrades and new applications tailored to market needs.<\/span><\/p>\n<blockquote><p><span style=\"font-weight: 400;\">\u201cI highly recommend Enspyre to all tech founders\u2014even if you have a sales team. If you lack industry contacts but want to reach the right decision-makers, Enspyre is the way to go!\u201d \u2014 <\/span><b>Roger, CEO of Owlsome Tech<\/b><\/p><\/blockquote>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-27501\" src=\"https:\/\/www.enspyre.com\/wp-content\/uploads\/2025\/05\/Owlsome-Tech-Project-Performance.png\" alt=\"\" width=\"1080\" height=\"675\" srcset=\"https:\/\/www.enspyre.com\/wp-content\/uploads\/2025\/05\/Owlsome-Tech-Project-Performance.png 1080w, https:\/\/www.enspyre.com\/wp-content\/uploads\/2025\/05\/Owlsome-Tech-Project-Performance-980x613.png 980w, https:\/\/www.enspyre.com\/wp-content\/uploads\/2025\/05\/Owlsome-Tech-Project-Performance-480x300.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1080px, 100vw\" \/><\/p>\n<h2><b>Tailored Survey Questions: Guiding Clients to Talk<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Enspyre B2B Lead Generation provides the outcome with survey and customer contacts, which is essential to accelerate the business development and the R&amp;D process.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Vivian Chang, Enspyre\u2019s Project Manager responsible for the Owlsome Tech case, shared that \u201cOwlsome Tech\u2019s solution was cutting-edge and therefore hard to explain verbally, and it was often unclear who within the customer\u2019s organization was the correct decision-maker we needed to reach.\u201d\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Fortunately, Enspyre is very experienced and up to the task. There are 3 vital sectors for the campaign design:<\/span><\/p>\n<ul>\n<li>\n<h4><strong>Explaining the Solution<\/strong><\/h4>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Start with a concise and impactful explanation of the solution that resonates with clients\u2014for example: describing <\/span><b>LiftMind<\/b><span style=\"font-weight: 400;\"> as \u201ca plug-in box for elevators\u201d rather than requiring system changes. Simplified language lowers the barriers and helps advance conversations.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h4><strong>Current Usage &amp; Pain Points<\/strong><\/h4>\n<\/li>\n<\/ul>\n<blockquote><p><span style=\"font-weight: 400;\">\u201cWe always put ourselves in the customer\u2019s shoes and guide our team to deliver what the client truly needs.\u201d \u2014 <\/span><b>Vivian Chang, Enspyre Project Manager<\/b><\/p><\/blockquote>\n<p><span style=\"font-weight: 400;\">By Enspyre uncovering current usage conditions and procurement status, Owlsome Tech could prioritize their outreach. These business insights also helped refine product directions while enabling the team to prepare targeted presentations addressing specific pain points before meetings.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">At Enspyre, their cold outreach agents know that getting valuable customer info takes real grit.We don\u2019t just dial and wait\u2014we navigate cold leads, redirect conversations, and handle interruptions head-on.Through persistent follow-ups and smart timing, we turn resistance into results and consistently hit our KPIs.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In order to deliver high-quality results, Project Managers like Ms. Chang reviews call recordings on a daily basis, coaches agents on stronger probing questions, and even orders callbacks to ensure they deliver valuable contacts to Owlsome Tech.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h4><strong>Key Contact Information<\/strong><\/h4>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Enspyre\u2019s Lead Generation specialists have an average of seven years of experience at the company.The Project Managers organize a custom training session for every project, to ensure the quality of the projects.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With these team efforts, all the specialists are well prepared\u00a0 to engage in deep conversations that build trust and secure valuable contact details.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In the first round of calling alone, one out of every ten leads resulted in contact information and insights from qualified decision-makers, with 23 expressing clear interest in Owlsome Tech\u2019s solutions.<\/span><\/p>\n<h2><b>Enspyre\u2019s Lead Generation Service Workflow<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">The project unfolded in four stages:<\/span><\/p>\n<h4><b>1. Pre-Project Consultation<\/b><span style=\"font-weight: 400;\">\u00a0<\/span><\/h4>\n<p><span style=\"font-weight: 400;\">Enspyre\u2019s Project Manager will ensure they have a comprehensive understanding of Owlsome Tech, including their background, industry, solutions, products, and objectives in Taiwan.<\/span><\/p>\n<h4><b>2. Project Preparation<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">Define ideal criteria of client profiles and co-develop the sales scripts.<\/span><\/p>\n<h4><b>3. Kickoff Meeting<\/b><span style=\"font-weight: 400;\">\u00a0<\/span><\/h4>\n<p><span style=\"font-weight: 400;\">Finalized the scope of target customers and enhanced sales script.<\/span><\/p>\n<h4><b>4. Call Outreach<\/b><span style=\"font-weight: 400;\">\u00a0<\/span><\/h4>\n<p><span style=\"font-weight: 400;\">Enspyre\u2019s lead generation specialists conducted cold calls and interviews on Owlsome\u2019s behalf. In the first week, the Project Manager provided daily reports and fine-tuned the process if needed. Later, weekly updates tracked steady progress.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Within three months, Enspyre screened 949 companies and delivered a refined list of <\/span><b>100 qualified prospects<\/b><span style=\"font-weight: 400;\">, complete with contact details and full survey responses. Of these, <\/span><b>23 showed clear interest in Owlsome Tech\u2019s products<\/b><span style=\"font-weight: 400;\">, exceeding expectations. Many of them were large organizations like the <\/span><b>Taichung Veterans General Hospital <\/b><span style=\"font-weight: 400;\">who then quickly signed contracts.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Impressed by the first project\u2019s results, Owlsome quickly re-engaged Enspyre after launching an upgraded version of their solution.<\/span><b><\/b><\/p>\n<h3><b>Enspyre: The Right Partner for Tech-Driven Startups<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">If you\u2019re facing challenges in lead generation or struggling to secure key clients, now is the time to act!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Enspyre\u2019s B2B Lead Generation Service is tailored for startups like yours\u2014helping you overcome sales hurdles, gain market insights, and build meaningful connections with high-value prospects.<\/span><\/p>\n<p><a href=\"https:\/\/www.enspyre.com\/en\/b2b-lead-generation-service\/\" target=\"_blank\" rel=\"noopener\"><b>Discover how our B2B Lead Generation Services can accelerate your growth.<\/b><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Owlsome Tech is a startup offering cutting-edge smart elevator solutions.<\/p>\n<p>Like many startups, the team members were mostly tech-driven and lacked sales experience. They had tried cold calling and attending expos, exchanging many business cards, yet nearly none converted into real deals.<\/p>\n<p>Enspyre\u2019s Lead Generation team spoke to hundreds of building managers and generated a high quality list of 100 qualified potential leads within 3 months. <\/p>\n","protected":false},"author":21,"featured_media":27728,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","content-type":"","footnotes":""},"categories":[32,34,96],"tags":[],"class_list":["post-27510","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-studies","category-lead-generation","category-startup-lead-generation"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.3 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Owlsome Tech B2B Success: 100 Leads in 3 Months - Enspyre<\/title>\n<meta name=\"description\" content=\"Struggling to explain tech to B2B buyers? 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