{"id":29121,"date":"2022-05-26T10:16:57","date_gmt":"2022-05-26T02:16:57","guid":{"rendered":"https:\/\/ijpdaxbhbd.onrocket.site\/?p=29121"},"modified":"2026-02-10T14:33:10","modified_gmt":"2026-02-10T06:33:10","slug":"cloud-giant-penetrates-taiwan-scaling-leads-with-enspyre","status":"publish","type":"post","link":"https:\/\/www.enspyre.com\/en\/case-studies\/cloud-giant-penetrates-taiwan-scaling-leads-with-enspyre\/","title":{"rendered":"Cloud Giant Penetrates Taiwan: Scaling Leads with Enspyre"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;\u516c\u53f8\u4ecb\u7d39 &#8221; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;30px|0px|0px|0px|false|false&#8221; border_color_all=&#8221;#B11116&#8243; border_width_right=&#8221;0vw&#8221; collapsed=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row admin_label=&#8221;Row&#8221; _builder_version=&#8221;4.25.0&#8243; width=&#8221;100%&#8221; max_width=&#8221;2560px&#8221; use_custom_width=&#8221;on&#8221; collapsed=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text admin_label=&#8221;\u6a19\u984c&#8221; _builder_version=&#8221;4.25.0&#8243; text_font=&#8221;Open Sans|700|||||||&#8221; text_text_color=&#8221;#5A5657&#8243; text_font_size=&#8221;24px&#8221; text_letter_spacing=&#8221;2px&#8221; header_font=&#8221;Open Sans|600|||||||&#8221; header_4_font=&#8221;||||||||&#8221; module_alignment=&#8221;center&#8221; animation_direction=&#8221;bottom&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Company Introduction<\/p>\n<p>[\/et_pb_text][et_pb_text admin_label=&#8221;\u6587\u5b57&#8221; _builder_version=&#8221;4.27.5&#8243; text_font=&#8221;Open Sans||||||||&#8221; text_line_height=&#8221;1.8em&#8221; header_font=&#8221;Open Sans||||||||&#8221; header_3_font=&#8221;Open Sans||||||||&#8221; header_3_line_height=&#8221;1.6em&#8221; header_4_font=&#8221;||||||||&#8221; custom_margin=&#8221;|||&#8221; custom_padding=&#8221;|||30px&#8221; border_color_all=&#8221;#313e47&#8243; border_width_left=&#8221;10px&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\">The subject of this case is a leading Cloud Computing and Artificial Intelligence company (hereafter referred to as Company A), a subsidiary of China\u2019s largest e-commerce platform. Since its founding over a decade ago, it has been dedicated to providing secure, reliable cloud computing and data processing services to enterprises, developers, and government agencies in over 200 countries. According to the 2021 Gartner report on global public cloud services, Company A ranks third globally and first in the Asia-Pacific region.<\/span><\/p>\n<p>\u200b<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; custom_padding_last_edited=&#8221;on|phone&#8221; admin_label=&#8221;Section &#8211; \u5167\u6587&#8221; _builder_version=&#8221;4.20.2&#8243; custom_padding=&#8221;50px||50px||false|false&#8221; custom_padding_tablet=&#8221;50px||50px||false|false&#8221; custom_padding_phone=&#8221;50px||0px||false|false&#8221; collapsed=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;1_3,2_3&#8243; admin_label=&#8221;Target Market&#8221; _builder_version=&#8221;4.17.6&#8243; width=&#8221;100%&#8221; max_width=&#8221;2560px&#8221; custom_padding=&#8221;60px|0px|60px|0px&#8221; border_color_all=&#8221;rgba(51,51,51,0.12)&#8221; border_width_top=&#8221;1px&#8221; collapsed=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text admin_label=&#8221;\u7522\u54c1\u53ca\u76ee\u6a19\u5ba2\u6236&#8221; _builder_version=&#8221;4.16&#8243; text_font=&#8221;Open Sans|700|||||||&#8221; text_text_color=&#8221;#5A5657&#8243; text_font_size=&#8221;21px&#8221; header_font=&#8221;Open Sans|600|||||||&#8221; header_4_font=&#8221;||||||||&#8221; module_alignment=&#8221;center&#8221; animation_direction=&#8221;bottom&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Target Market<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;2_3&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text content_tablet=&#8221;-&#8221; content_phone=&#8221;<\/p>\n<p>Company A stated that it hopes to launch a 360-degree all-round B2B business opportunity development plan for all Taiwanese companies using CRM, without limiting themselves to any specific industry.<\/p>\n<p>&#8221; content_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.27.5&#8243; text_font=&#8221;||||||||&#8221; text_text_color=&#8221;#5A5657&#8243; text_line_height=&#8221;2em&#8221; custom_margin=&#8221;|||-14%|false|false&#8221; custom_margin_tablet=&#8221;|||0%|false|false&#8221; custom_margin_phone=&#8221;|||auto|false|false&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; custom_padding=&#8221;||0px|||&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\">Company A provides cloud services that help enterprises bypass complex internet restrictions in China, allowing them to store large volumes of data online at a low cost. This is a significant advantage for businesses already established in, planning for, or actively expanding into the Chinese market. As business and office models accelerate their digital transformation due to the pandemic, Company A aims to leverage its strengths to provide stable, high-performance cloud solutions to Taiwanese enterprises.<\/span><\/p>\n<p>\u200b<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_3,2_3&#8243; admin_label=&#8221;Marketing Challenges&#8221; _builder_version=&#8221;4.17.6&#8243; width=&#8221;100%&#8221; max_width=&#8221;2560px&#8221; custom_padding=&#8221;60px|0px|60px|0px&#8221; border_color_all=&#8221;rgba(51,51,51,0.12)&#8221; border_width_top=&#8221;1px&#8221; collapsed=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text admin_label=&#8221;\u884c\u92b7\u6311\u6230\u53ca\u56f0\u5883&#8221; _builder_version=&#8221;4.19.2&#8243; text_font=&#8221;Open Sans|700|||||||&#8221; text_text_color=&#8221;#5A5657&#8243; text_font_size=&#8221;21px&#8221; header_font=&#8221;Open Sans|600|||||||&#8221; header_4_font=&#8221;||||||||&#8221; module_alignment=&#8221;center&#8221; animation_direction=&#8221;bottom&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Marketing Challenges<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;2_3&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.27.5&#8243; text_font=&#8221;||||||||&#8221; text_text_color=&#8221;#5A5657&#8243; text_line_height=&#8221;2em&#8221; link_font=&#8221;||||||||&#8221; link_text_color=&#8221;#B11116&#8243; header_5_font=&#8221;|600|||||||&#8221; header_5_text_color=&#8221;#B11116&#8243; header_5_line_height=&#8221;1.8em&#8221; custom_margin=&#8221;|||-14%|false|false&#8221; custom_margin_tablet=&#8221;|||0%|false|false&#8221; custom_margin_phone=&#8221;|||auto|false|false&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\">Upon entering the Taiwan market, Company A faced the difficult situation of low brand awareness and aggressive expansion by competitors. To quickly break through and reverse this disadvantage, they commissioned Enspyre, a local marketing consultancy with 20 years of experience in business development.<\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_3,2_3&#8243; custom_padding_last_edited=&#8221;on|phone&#8221; admin_label=&#8221;Enspyre Services and Benefits&#8221; _builder_version=&#8221;4.25.0&#8243; width=&#8221;100%&#8221; custom_padding=&#8221;60px|0px|45px|0px|false|false&#8221; custom_padding_tablet=&#8221;60px|0px|45px|0px|false|false&#8221; custom_padding_phone=&#8221;60px|0px|25px|0px|false|false&#8221; border_color_all=&#8221;rgba(51,51,51,0.12)&#8221; border_width_top=&#8221;1px&#8221; collapsed=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text admin_label=&#8221;\u5b89\u77f3\u670d\u52d9\u53ca\u6548\u76ca&#8221; _builder_version=&#8221;4.19.2&#8243; text_font=&#8221;Open Sans|700|||||||&#8221; text_text_color=&#8221;#5A5657&#8243; text_font_size=&#8221;21px&#8221; header_font=&#8221;Open Sans|600|||||||&#8221; header_4_font=&#8221;||||||||&#8221; module_alignment=&#8221;center&#8221; animation_direction=&#8221;bottom&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Enspyre Services and Benefits<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;2_3&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.27.5&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;||||||||&#8221; text_text_color=&#8221;#5A5657&#8243; text_line_height=&#8221;2em&#8221; header_4_line_height=&#8221;1.6em&#8221; header_5_font=&#8221;|600|||||||&#8221; header_5_text_color=&#8221;#B11116&#8243; header_5_line_height=&#8221;1.8em&#8221; custom_margin=&#8221;|||-14%|false|false&#8221; custom_margin_tablet=&#8221;|||0%|false|false&#8221; custom_margin_phone=&#8221;|||auto|false|false&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\">After analyzing the situation and goals of Company A, the Enspyre team developed a strategic plan with the following recommendations:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Brand Awareness as the Priority:<\/b><span style=\"font-weight: 400;\"> Considering that Company A is a new brand in the local market and the product sales cycle is long, Enspyre suggested focusing on strengthening potential customers&#8217; awareness of the brand and its products.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Precise Audience Targeting:<\/b><span style=\"font-weight: 400;\"> To improve accuracy and effectiveness, Enspyre recommended narrowing the communication targets to IT Managers and MIS Network Administrators.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">With a professional and meticulous approach, the Enspyre lead generation team successfully assisted Company A in brand promotion within just a few months. The project helped the client understand customer pain points, uncover demands, and capture critical <\/span><a href=\"https:\/\/www.enspyre.com\/en\/blog\/b2b-buying-signals-guide\/\"><span style=\"font-weight: 400;\">buying signals<\/span><\/a><span style=\"font-weight: 400;\"> for future strategic positioning.<\/span><\/p>\n<p>[\/et_pb_text][et_pb_image alt=&#8221;B2B Lead Generation Process &#8211; Enspyre \u5b89\u77f3\u570b\u969b&#8221; title_text=&#8221;2025 Meet Taipei &#8211; B2B Lead Generation Process &#8211; EN&#8221; _builder_version=&#8221;4.27.5&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row custom_padding_last_edited=&#8221;on|phone&#8221; admin_label=&#8221;CTA&#8221; _builder_version=&#8221;4.21.0&#8243; width=&#8221;100%&#8221; max_width=&#8221;2560px&#8221; custom_margin=&#8221;10px||||false|false&#8221; custom_padding=&#8221;0px||||false|false&#8221; custom_padding_tablet=&#8221;||||false|false&#8221; custom_padding_phone=&#8221;||0px||false|false&#8221; locked=&#8221;off&#8221; collapsed=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.27.5&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\">With a professional and meticulous approach, the Enspyre lead generation team successfully assisted Company A in brand promotion within just a few months. The project helped the client understand customer pain points, uncover demands, and capture critical <\/span><a href=\"https:\/\/www.enspyre.com\/en\/blog\/b2b-buying-signals-guide\/\"><span style=\"font-weight: 400;\">buying signals<\/span><\/a><span style=\"font-weight: 400;\"> for future strategic positioning.<\/span><\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.5&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_text][et_pb_image src=&#8221;https:\/\/www.enspyre.com\/wp-content\/uploads\/2025\/02\/EN.png&#8221; alt=&#8221;Enspyre &#8211; Contact US CTA&#8221; title_text=&#8221;Enspyre &#8211; Contact US CTA&#8221; url=&#8221;https:\/\/www.enspyre.com\/en\/contact-us\/&#8221; _builder_version=&#8221;4.27.5&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A well-known multinational software company provides CRM system services to help companies improve customer experience and increase performance and revenues. Enspyre&#8217;s team assisted them with the sales challenges they encountered: adding new customers in a short period of time and increasing usage among existing customers.<\/p>\n","protected":false},"author":21,"featured_media":29126,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","content-type":"","footnotes":""},"categories":[32,34],"tags":[],"class_list":["post-29121","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-studies","category-lead-generation"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.3 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Cloud Giant Penetrates Taiwan: Scaling Leads with Enspyre - Enspyre<\/title>\n<meta name=\"description\" content=\"A well-known multinational software company provides CRM system services. 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