[et_pb_section fb_built=”1″ admin_label=”\u516c\u53f8\u4ecb\u7d39 ” _builder_version=”4.16″ custom_padding=”30px|0px|0px|0px|false|false” border_color_all=”#B11116″ border_width_right=”0vw” collapsed=”off” global_colors_info=”{}”][et_pb_row admin_label=”Row” _builder_version=”4.25.0″ width=”100%” max_width=”2560px” use_custom_width=”on” collapsed=”off” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”\u6a19\u984c” _builder_version=”4.25.0″ text_font=”Open Sans|700|||||||” text_text_color=”#5A5657″ text_font_size=”24px” text_letter_spacing=”2px” header_font=”Open Sans|600|||||||” header_4_font=”||||||||” module_alignment=”center” animation_direction=”bottom” global_colors_info=”{}”]<\/p>\n
Company Introduction<\/p>\n
[\/et_pb_text][et_pb_text admin_label=”\u6587\u5b57” _builder_version=”4.27.5″ text_font=”Open Sans||||||||” text_line_height=”1.8em” header_font=”Open Sans||||||||” header_3_font=”Open Sans||||||||” header_3_line_height=”1.6em” header_4_font=”||||||||” custom_margin=”|||” custom_padding=”|||30px” border_color_all=”#313e47″ border_width_left=”10px” global_colors_info=”{}”]<\/p>\n
Company K is an international IT enterprise originating from Taiwan, recognized as one of the Financial Times (FT) High-Growth Companies Asia-Pacific 500. With operations in Taiwan, China, the US, Japan, and South Korea, it specializes in mobile software solutions. Its product portfolio includes cross-device PDF solutions and cloud services.<\/span><\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ custom_padding_last_edited=”on|phone” admin_label=”Section – \u5167\u6587” _builder_version=”4.20.2″ custom_padding=”50px||50px||false|false” custom_padding_tablet=”50px||50px||false|false” custom_padding_phone=”50px||0px||false|false” collapsed=”off” global_colors_info=”{}”][et_pb_row column_structure=”1_3,2_3″ admin_label=”Target Market” _builder_version=”4.17.6″ width=”100%” max_width=”2560px” custom_padding=”60px|0px|60px|0px” border_color_all=”rgba(51,51,51,0.12)” border_width_top=”1px” collapsed=”off” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”\u7522\u54c1\u53ca\u76ee\u6a19\u5ba2\u6236” _builder_version=”4.16″ text_font=”Open Sans|700|||||||” text_text_color=”#5A5657″ text_font_size=”21px” header_font=”Open Sans|600|||||||” header_4_font=”||||||||” module_alignment=”center” animation_direction=”bottom” global_colors_info=”{}”]<\/p>\n Target Market<\/p>\n [\/et_pb_text][\/et_pb_column][et_pb_column type=”2_3″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text content_tablet=”<\/p>\n Company K launched a new product in 2019 providing convenient electronic signature services. Featuring a user-friendly interface and world-class security, it directly addresses B2B needs and is favored by users globally. To date, the product has accumulated 200 million downloads and approximately 12 million registered members.<\/span><\/p>\n Prominent clients include Taiwan\u2019s leading online travel site, Asia\u2019s largest SaaS e-commerce platform, leading retail integration brands, SEO leaders, and over 20 financial institutions.<\/span><\/p>\n ” content_phone=”<\/p>\n Company A stated that it hopes to launch a 360-degree all-round B2B business opportunity development plan for all Taiwanese companies using CRM, without limiting themselves to any specific industry.<\/p>\n ” content_last_edited=”on|phone” _builder_version=”4.27.5″ text_font=”||||||||” text_text_color=”#5A5657″ text_line_height=”2em” custom_margin=”|||-14%|false|false” custom_margin_tablet=”|||0%|false|false” custom_margin_phone=”|||auto|false|false” custom_margin_last_edited=”on|phone” custom_padding=”||0px|||” global_colors_info=”{}”]<\/p>\n Company K launched a new product in 2019 providing convenient electronic signature services. Featuring a user-friendly interface and world-class security, it directly addresses B2B needs and is favored by users globally. To date, the product has accumulated 200 million downloads and approximately 12 million registered members.<\/span><\/p>\n Prominent clients include Taiwan\u2019s leading online travel site, Asia\u2019s largest SaaS e-commerce platform, leading retail integration brands, SEO leaders, and over 20 financial institutions.<\/span><\/p>\n <\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,2_3″ admin_label=”Marketing Challenges” _builder_version=”4.17.6″ width=”100%” max_width=”2560px” custom_padding=”60px|0px|60px|0px” border_color_all=”rgba(51,51,51,0.12)” border_width_top=”1px” collapsed=”off” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”\u884c\u92b7\u6311\u6230\u53ca\u56f0\u5883” _builder_version=”4.19.2″ text_font=”Open Sans|700|||||||” text_text_color=”#5A5657″ text_font_size=”21px” header_font=”Open Sans|600|||||||” header_4_font=”||||||||” module_alignment=”center” animation_direction=”bottom” global_colors_info=”{}”]<\/p>\n Marketing Challenges<\/p>\n [\/et_pb_text][\/et_pb_column][et_pb_column type=”2_3″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.27.5″ text_font=”||||||||” text_text_color=”#5A5657″ text_line_height=”2em” link_font=”||||||||” link_text_color=”#B11116″ header_5_font=”|600|||||||” header_5_text_color=”#B11116″ header_5_line_height=”1.8em” custom_margin=”|||-14%|false|false” custom_margin_tablet=”|||0%|false|false” custom_margin_phone=”|||auto|false|false” custom_margin_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n In 2016, Company K decided to pivot from B2C to the B2B market. Facing the global instability caused by the 2019\u20132020 pandemic, the company began exploring more diverse and precise B2B marketing and sales development methods.<\/span><\/p>\n After discovering<\/span> Enspyre\u2019s B2B lead generation<\/span><\/a> services at the 2020 Meet Taipei event, Company K sought to leverage Enspyre\u2019s market development expertise to accelerate the B2B expansion of its new product line.<\/span><\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,2_3″ custom_padding_last_edited=”on|phone” admin_label=”Enspyre Services and Benefits” _builder_version=”4.25.0″ width=”100%” custom_padding=”60px|0px|45px|0px|false|false” custom_padding_tablet=”60px|0px|45px|0px|false|false” custom_padding_phone=”60px|0px|25px|0px|false|false” border_color_all=”rgba(51,51,51,0.12)” border_width_top=”1px” collapsed=”off” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”\u5b89\u77f3\u670d\u52d9\u53ca\u6548\u76ca” _builder_version=”4.19.2″ text_font=”Open Sans|700|||||||” text_text_color=”#5A5657″ text_font_size=”21px” header_font=”Open Sans|600|||||||” header_4_font=”||||||||” module_alignment=”center” animation_direction=”bottom” global_colors_info=”{}”]<\/p>\n Enspyre Services and Benefits<\/p>\n [\/et_pb_text][\/et_pb_column][et_pb_column type=”2_3″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text content_tablet=”<\/p>\n Following the exhibition, both parties held meetings to formulate and execute a lead generation strategy tailored for the new e-signature product.<\/span><\/p>\n Enspyre identified the first wave of prospects based on the <\/span>ideal customer profile<\/span><\/a>, targeting industries with heavy administrative workloads. Within just one month, Enspyre successfully identified <\/span>100 potential clients<\/b>. <\/span>Over 80% of these companies<\/b> were still using traditional manual signing processes, <\/span>perfectly matching the target ICP<\/b> for the new product line.<\/span><\/p>\n Ultimately, nearly 20 companies requested meetings for further product details. These contacts included C-level executives and Manager-level decision-makers.<\/span><\/p>\n ” content_phone=”-” content_last_edited=”on|phone” _builder_version=”4.27.5″ text_font=”||||||||” text_text_color=”#5A5657″ text_line_height=”2em” header_4_line_height=”1.6em” header_5_font=”|600|||||||” header_5_text_color=”#B11116″ header_5_line_height=”1.8em” custom_margin=”|||-14%|false|false” custom_margin_tablet=”|||0%|false|false” custom_margin_phone=”|||auto|false|false” custom_margin_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n Following the exhibition, both parties held meetings to formulate and execute a lead generation strategy tailored for the new e-signature product.<\/span><\/p>\n Enspyre identified the first wave of prospects based on the <\/span>ideal customer profile<\/span><\/a>, targeting industries with heavy administrative workloads. Within just one month, Enspyre successfully identified <\/span>100 potential clients<\/b>. <\/span>Over 80% of these companies<\/b> were still using traditional manual signing processes, <\/span>perfectly matching the target ICP<\/b> for the new product line.<\/span><\/p>\n