As Snacklips expanded its B2C business, they recognized a demand for corporate afternoon tea orders. They believed that the B2B market development presented a new niche opportunity. However, they faced challenges in replicating the success they had in expanding within the B2C market. They encountered internal challenges related to insufficient skilled manpower, which hindered the progress of B2B business development. After understanding Snacklips’ situation, Enspyre’s business consultants recommended a proactive approach….









