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Case Study: Keego Mobility

Case Study: Keego Mobility

Keego Mobility is a new brand of e-bikes founded in 2020. In the shockwaves of the 2020 Corona19 pandemic, e-bikes were flying off the shelves. People all over the world are fleeing public transportation and choosing cars, bicycles and, increasingly, e-bikes. Keego...

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What is B2B telemarketing, anyway?

What is B2B telemarketing, anyway?

This article will focus on the subject of business-to-business (B2B) telemarketing rather than general telemarketing. There are still many companies that have limited knowledge of B2B telemarketing, and don't quite know how to use the tool effectively. Strictly...

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Taiwan Business Surveys

When entering the Taiwan market, most B2B companies should start by doing a business market survey. Taiwan has about 1.3 Million companies of all sizes but not many companies would target all of them. For the sake of effective marketing it is important to narrow it...

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Make good use of government funds

Make good use of government funds 台灣創業風氣一年比年一年盛行,不少企業主管與年輕人為了一圓夢想,紛紛投入頭家行列。可是在僧多粥少的市場環境裡,有約50%的企業都在創業的第一年就慘遭淘汰。為求在激烈的競爭中脫穎而出,  中小企業除了靠本身的努力之外,更該學會活用資源,減輕資金、管理等方面的負擔。 由於中小企業佔...

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Sales person, your time is money!

Sales person, your time is money!

Sales person, your time is money! 身為公司的業務,在前線奮勇殺敵,為公司賺進大筆鈔票的同時,時間和案件的雙重壓力之下,你需要更清楚你的目標和方向,請仔細掌控好以下三大原則: 一、拉近顧客關係 營造專業形象:專業感在這個時代格外重要,若能適度營造形象,將有助於後續的發展推動, 而主動和客戶建立情感和透過專業秘書和顧客聯繫,都可以適度地獲取顧客的好感。另外別忘了佳節時刻的關心、平時閒暇時刻的用心以及危機處理的貼心,再加上多一點點的細心和驚奇,超乎顧客期待。 二、時間即是金錢...

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Skills All Salespeople Should Have

Skills All Salespeople Should Have

Skills All Salespeople Should Have 一般而言,企業願意編制大筆預算,作為研發或新產品的經費,但是對於業務人員的教育訓練,卻不是相對的重視,其實業務技巧的加強,是與營收有最直接的影響,所以要確保業務技巧,持續提升,業績才會更好,再好的產品,還是需要適度的推銷的。 業務應具備的十個技巧: 1.    工作的成就感 2.    對於產品的知識 3.    熱誠 4.    完整及現在的業務技巧訓練 5.    了解客戶的需求 6.    將客戶的需求與公司的競爭優勢做結合 7.  ...

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Major Sales Mistakes

Major Sales Mistakes 行銷與銷售,是企業中非常重要的環節。 雖景氣已漸漸回升,但「銷售」不管在哪個時代,都不是件容易的事,也非人人都能勝任的技能,但所有的產品、服務,都需要銷售! 好的產品和功能,若沒有完整的銷售計畫與策略,再好的產品也只不過是一項發明罷了。 順而推之,良好的銷售計畫與策略若沒有好的銷售人員,計畫只是計畫,無法真正讓大眾或顧客了解公司產品。...

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