B2B is a business-to-business model. It refers to a company that sells its goods or services to another company. It covers everything from factory machinery and equipment to office stationery. B2C on the other hand is the so-called business-to-consumer model, usually...
Customer Relationship Management systems (CRM) is a necessary tool for any company with more than a handful of customers. When customers step into the breakfast shop at the entrance, the owner always remembers the regulars and their preferences. Greeted with a smile,...
Can you imagine making one hundred calls a day and repeating a lot of the same conversations? What kind of traits do you need to do such a job, and what are the challenges? The difficulties of cold calling often scares people away Working in business development or...
While consumer companies most often have to advertise to anonymous personas of their ideal buyers, most B2B companies can figure out a way to make a list of companies who are very likely need your products. Some companies like for example Ericsson or NOKIA, might just...
What is Google's Remarketing? Remarketing is the function of displaying advertisements to people who has already visited your website, some social media property or interacted with you in some other way. Through remarketing, companies can reach and adjust advertising...
What is the view of Taiwan’s former Google CEO Eric Smith’s public speech in Taiwan (Taipei) about Taiwan’s current situation and future development? It’s awkward, and everyone’s perception seems to be different. Well-known media platform TechOrange's reporter Jeremy...
We all know the opinions of our customers play an important role in a company's success. The best way to understand customer's satisfaction and opinions is to ask them directly. Therefore, many companies choose to do customer satisfaction surveys. But how do you...
In 2009, both B2C and B2B companies experienced the test of sales decreases. Although the economy is slowly recovering in 2010, no one feels safe and the economic crisis will happen again. Enterprises should re-examine their customer relationship management and work...
Often customers come to us for B2B Telemarketing services because they hired a salesperson who could not reach new customers. One customer told us they had hired three salesmen, taught them how to start contact customers and they did not last a week. Truth be told,...
When the Lunar New Year is over, people who are unemployed or ready to start something new will start to find new jobs and many companies will also start interviewing new recruits. An interview has a lot of questions so it is necessary to prepare well in advance. Why...
